diff --git a/src/components/molecules/ShopLocationSwitcher.svelte b/src/components/molecules/ShopLocationSwitcher.svelte
index c636b1c..de72ad0 100644
--- a/src/components/molecules/ShopLocationSwitcher.svelte
+++ b/src/components/molecules/ShopLocationSwitcher.svelte
@@ -22,7 +22,7 @@
 </script>
 
 <dl class={classes}>
-    <dt class="text-label">Shop your city</dt>
+    <dt class="text-label">Choose a city</dt>
     <dd>
         <svg width="18" height="18">
             <use xlink:href="#icon-map-pin" />
diff --git a/src/routes/shop/[type]-[name].svelte b/src/routes/shop/[type]-[name].svelte
index 292dd84..76fbd7b 100644
--- a/src/routes/shop/[type]-[name].svelte
+++ b/src/routes/shop/[type]-[name].svelte
@@ -114,7 +114,7 @@
 
         <nav class="shop-page__nav">
             <div class="container">
-                <p class="text-label">Shop your city</p>
+                <p class="text-label">Choose a city</p>
                 <nav>
                     <ul>
                         {#each shopLocations as { name, slug }}
diff --git a/src/routes/shop/index.svelte b/src/routes/shop/index.svelte
index 5df7116..5a5595c 100644
--- a/src/routes/shop/index.svelte
+++ b/src/routes/shop/index.svelte
@@ -109,7 +109,7 @@
 
         <nav class="shop-page__nav">
             <div class="container">
-                <p class="text-label">Shop your city</p>
+                <p class="text-label">Choose a city</p>
                 <nav>
                     <ul>
                         {#each shopLocations as { name, slug }}
diff --git a/src/style/_base.scss b/src/style/_base.scss
index 8e93161..1870ff6 100644
--- a/src/style/_base.scss
+++ b/src/style/_base.scss
@@ -1,6 +1,6 @@
 html {
     font: #{$base-font-size}/1.2 $font-sans;
-    font-weight: 300;
+    font-weight: 400;
     color: #fff;
     min-width: 320px;
     word-break: normal;
diff --git a/src/style/_typography.scss b/src/style/_typography.scss
index 73a4f4e..adea5cc 100644
--- a/src/style/_typography.scss
+++ b/src/style/_typography.scss
@@ -134,5 +134,5 @@
     line-height: 1.4;
     text-transform: uppercase;
     letter-spacing: 1px;
-    font-weight: 400;
+    font-weight: 500;
 }
\ No newline at end of file